I’ve created this blog as I received a message from a well-known genuine journalist asking me if I’d like him to write a piece on Indy Kaila, giving his point of view on what Indy is doing. Of course, I have agreed to complete anonymity & won’t reveal who wrote this, especially in light of the abuse some journalists have received after questioning Indy and/or his followers. You may think I’ve written it myself, but trust me, I’m not that eloquent. I hope you enjoy the read.
Indy Who?
Firstly why I am writing this? Let’s face it, at this time of season there is a million and one “ITK’s”, and is posting suspect football rumours really that big of a crime? No, of course it isn’t and if getting irate about a football rumour that doesn’t happen is really that important to you then you probably need to look at your life. However, Indy has gone beyond that. He is encouraging people to waste their money betting on transfers he has no idea about, is making money out of advertising, abusing journalists who work hard for their money, and lately started getting abusive towards young female radio presenters.
I am not going to reveal my name, but I have worked with every major newspaper and sports channel in the country. I am now in full time employment by a top 10 Premiership club
1) How do we know he is lying?
Firstly anybody who claims to have anywhere near the information he does would be making a fortune selling it on an exclusive basis to the national newspapers. The freelance game is not what it was but papers like The Sun, The Daily Mail, The Mirror still have deep pockets. To give you some indication of fees a back page lead on The Sun would be about £750 and about £500 on the Mail and Mirror. For an exceptional story (which Indy has claimed to have many) The Sun and Mail could still write you a cheque for thousands every day of the week. Indy “gets” several big stories a day – if he could stand those up he would be getting paid thousands and thousands a week. He did claim that he is working with “several outlets” on a recent tweet. I have had lunch with 7 of the national papers over the least two weeks – and he is working for none of them.
The sources are an absolute joke. Everybody protects their sources, even in courts if needs be, but why are these sources providing information to a bloke from Leicester who nobody has ever heard of. If these club insiders are really giving him all this information they would be demanding big money for it, how an earth is he funding it? The newspapers pay press officers, agents, and people inside a football club thousands of pounds a year in retainers for this sort of information. He literally claims to have sources at every major football club in Europe. Beyond absurd!
I have seen 6 different journalists try and engage in what I see as reasonable conversation with Indy over the last fortnight and instead of answering very simple questions he claims an agenda. Of course anybody who is really in football knows he is lying. The conversation he had with that young girl who works for Leicester radio was beyond disturbing. At first he went for a very creepy chat up technique and when that failed got abusive and out came the agenda card. She repeatedly asked him to stop tagging @BBCLeicester as it had nothing to do with her job, but repeatedly he went against her very reasonable wishes. Disgusting behaviour towards a young woman who asked a very reasonable question.
Has anybody noticed how he gives multiple options to a transfer then retweets the one he gets correct? For example I think he has tweeted Ronaldo might stay at Madrid, sign for Chelsea, United, PSG, and Monaco. My 88 year old grandmother who hasn’t watched a game since the 1966 final would be able to predict that.
He claimed in a Tweet (Indyliar has saved it) that he worked for The BBC. Just called BBC sport and that is not true.
2) Why does he do it?
Many people think he is a kid, but my guess would be he has probably just finished his degree (which would put him about 21) and is bored. The power of 50 thousand followers has gone to his head and he is drunk on the clueless that follow him.
Over the last 24 hour period he has Tweeted over a 100 times so I think it is fair to guess he is not in employment. He sees this as an earner now and to be fair he is probably already earning. A quick look at his site shows advertisement that he will get paid for per click through.
I suspect that the next thing will be paid subscription to his site.
If a paid subscription is not the way he wants to go he will want to drive enough hits to make his site financially profitable. I have worked advising many sites and social media pages, and the general rule of thumb is you need to consistently get 100K hits a month on your site before the big boys will even consider advertising with you.
3) Why is he any different to any other so called ITK?
For a start he has 50k followers which is more than a lot of very well respect journalists out there. Not that unusual because Agent ITK reached that last summer, but unlike Agent ITK I do not see Indy coming out and revealing it as a big prank.
He is encouraging others to bet on transfers he has no idea about. Like I said, all in football know he is an imposter but many are falling for his lies. Encouraging others to part with their money is shocking.
Abusive of journalists. I love the fact he calls The Sun and Talk Sport reporters “so called journalists.” I am pretty sure the last ABC figures showed The Sun as by far the biggest selling paper in the country and that listeners for Talk Sport are higher than that of any other sport radio show in the country. Not quite sure what is “so called about that.”
It was the abusive of the female reporter that was the last straw for me.
So guys follow him if you like, but trust me this is a clown from Leicester trying to make some money and fool the gullible from his bedroom.
Indy Liar 
Come a long way in a very short time as Indy. Like you, I have been sceptical from the start and have tweeted as such. I even started ‘following’ him myself to analysis the veracity of the Arsenal tweets, although now I notice, he hedges his bets a bit better. Good article Sir, well done.
@DarrellTaylor66
Obviously indy kaila is a fraud and you’d have to be a moron to believe in him. However, I’m not entirely convinced that this was written by a real journalist either, given the standard of grammar.
My thoughts exactly- the use of “Premiership” is also curious for a genuine journalist/Premier League club employee
Agreed! This was a very persuasive article and I can’t believe, for the life of me, that people fall for Indy’s nonsense. However, the standard of writing – for a journalist – is absolutely awful here, meaning the likelihood is this writer is, rather unfortunately, but rather probably, working from a bedroom in Leicester too…
Realism is Twitter has half-wit fools in abundance, add the excitement of your club signing a new player into the mix and it is a recipe for disaster in its most literal form. Anyone with more brain cells than toes should be able to see Indy is a fake, and good for you writing this article and trying to save some innocents some money. Kudos good sir.
I object to being called clueless. I treat all sources as a piece of info and make my own judgement on the overall balance. Where would we be if we believed everything printed in a paper, especially as we know we have one proven.liar in noble ranks of papers . My own take on this? Most of what’s on the Internet and papers is bollocks, and twitter is a school playground apart from respected,known trusted outlets of which I certainly don’t count the majority of papers. They only have profits at heart.
I follow him simply to get a laugh on my newsfeed. That’s his account right? A jokey, fake ITK? Because anyone who takes him seriously needs their head examined.
trumped up goat spunk
You have my full support in this mate. We’ve been re-tweeting the various anti-Indy people who have stuck their heads up and subsequently been suspended from Twitter. Which is extremely bizarre!
I’m @LoveMCR on twitter and I run a United news site @MUFCLatestnews
The same reasoning goes for all ITK guys out there. It also seems to be a real English phenomenon. Don’t know any of those ITK guys about Bayern, Barcelona, or PSG, for example. But you have plenty for Arsenal, Liverpool… Maybe English fans are so radical they lose proper judgment and fall for anything. You should also take into account that 80-90% of football fans on Twitter are not older than 20-25, so easier to fool. “There are no ITK guys giving exclusives for free on Twitter”, think that’s a good general rule.
http://www.liverpoolecho.co.uk/sport/football/football-news/blood-red-liverpool-fc-column-4323820
Clearly not a journalist with sentences like this;
“It was the abusive of the female reporter that was the last straw for me.”
Indy is a light hearted account to follow and the people who spend their lives trying to bring him down are, in essence, just as bad as him.
It was written by a tabloid journalist, but to be fair to him he wrote it & sent it to me within 30 mins of me agreeing to publish it, and I didn’t proof read it.
As for Indy, do you consider it to be light hearted of him to lie about being a journalist to gain followers? How about running fake ticket give away scams to gain RTs & more followers? Or encouraging people to gamble money on the transfer lies he spreads. Would you say it’s light hearted of him to earn money through deception?
Am I as bad as him for trying to expose all this fraudulence?
*To be fair… As I mentioned in a previous comment, I fully support the argument here but it is 100% clear it was not written by a tabloid journalist. 30 minutes is plenty of time in journalism, believe me. How long do you think it takes to write a feature during a match? About 30 minutes… It’s sent to the newsdesk by then for editing. Live-text commentaries are another example, you have to literally write absolute quality within seconds or you’re not cut out for it.
Once again, I fully support the argument here but the tactics are all wrong. It would have had much more weight if the author truthfully came out and said “I’m just someone who doesn’t like this account” instead of using Indy’s very own tactic of pretending to be someone they are not. As someone else’s comment above suggests, no one in the business would say Premiership, even on an off-day.
That said, I only object to the incorrect approach of false claims from the author here. I just think you’d get a lot more reads/favourable response with honesty. The message is still clear and I agree with it 100%. It’s worth pointing out the fakeness of the Indy account because, quite simply, MOST of the people who follow him believe him to be genuinely correct in what he says.
Wow, I’m surprised this is still getting reads. In all honesty, despite what some may think, this was written by a journalist. It wasn’t proof read or edited, just posted as received.
You should create a twitter page exposing all of indykalia’s lies